Othello: AI Coaching for Live Sales Calls
Othello is an applied AI company developing real-time sales coaching software. Its platform gives sales representatives on-screen suggestions during customer calls, helping them ask better questions, respond to objections, and make use of relevant product and sales information while the conversation is happening.
Visit Official Website ↗Basic Information
| Company Name | Othello |
| Industry | Artificial Intelligence, Sales Technology, Enterprise Software |
| Founded | 2025, according to public startup profiles |
| Founders | Jared Zelman and Raphael Assor |
| Headquarters | New York, United States |
| Core Product | Real-time AI coaching and guidance for sales calls |
| Business Model | Enterprise software, with detailed pricing not publicly confirmed |
| Latest Funding | $8 million seed round announced in October 2026 |
| Investors | a16z Speedrun, Owl Capital, Long Journey Ventures, and angel investors |
| Total Disclosed Funding | At least $8 million publicly announced |
| Valuation | Not publicly disclosed |
| Official Website | othello.ai |
What Othello Does
Coaches Sales Representatives Live
Othello provides guidance while a sales conversation is underway. Rather than waiting for a manager to review a recording, representatives can receive suggestions during the call itself.
Uses Company-Specific Knowledge
The platform draws on company-provided sales and product materials to help representatives respond to questions, discuss relevant features, and navigate buyer objections.
Supports Better Call Execution
Its goal is to help sales teams conduct more effective discovery, address concerns, and avoid missing important opportunities during customer conversations.
Key Products and Capabilities
Real-Time Coaching
Provides on-screen guidance during live calls so representatives can act on suggestions before the conversation moves on.
Discovery Questions
Suggests follow-up questions to help salespeople explore a buyer’s needs, priorities, budget, timeline, and decision-making process.
Objection Handling
Helps representatives respond to buyer concerns and difficult questions with guidance informed by their company’s materials.
Product and Sales Knowledge
Uses uploaded company information to surface relevant product details and sales guidance during customer discussions.
Missed Opportunity Signals
Can flag areas that may need further exploration, such as an unclear business need, a missing decision-maker, or an unaddressed objection.
Pre- and Post-Call Support
Othello also presents capabilities around preparing for calls and reducing follow-up work, extending its role beyond live recommendations.
Technology and Product Approach
Low-Latency Recommendations
The company says its live suggestions can arrive in under 500 milliseconds. This speed is important because advice must appear while the conversation is still relevant.
Sales-Focused AI Models
Othello describes itself as an applied AI lab building models specifically for live sales calls rather than relying only on general-purpose meeting summaries.
On-Screen Assistance
The product is designed to surface guidance alongside the call, allowing the representative to use the information without turning the meeting into a separate coaching session.
Company Context
Company-provided sales playbooks, product information, and other materials help tailor recommendations to the organisation using the software.
Enterprise Workflows
Othello targets larger sales organisations where representatives need consistent messaging and access to approved product information across customer conversations.
Data Privacy
Othello says customer data is not used to train shared models. Enterprise buyers should review its current security, retention, access, and data-processing policies before deployment.
Othello at a Glance
Funding Raised
Seed funding publicly announced in October 2026. A valuation was not disclosed in the announcement.
Named Customers
Microsoft, Capital One, and Lyft were named in the company’s funding announcement. This is not a complete customer count.
Reported Response Speed
The company’s stated target for delivering live coaching suggestions. This is a company-reported performance claim.
Who Can Use Othello?
Enterprise Sales Teams
Large sales organisations can use live guidance to help representatives follow sales playbooks and respond consistently to buyer questions.
Sales Managers and Enablement Teams
Sales leaders can use the approach to reinforce discovery practices, improve objection handling, and help representatives apply company guidance during calls.
Customer-Facing Revenue Teams
Teams that handle complex product discussions or enterprise buying processes may benefit from having relevant information available during live conversations.
Funding Journey
Public startup profiles identify 2025 as the founding year. Detailed early financing information is not included here unless separately confirmed.
Announced funding from a16z Speedrun, Owl Capital, Long Journey Ventures, and angel investors.
The company says the financing will support expansion of its real-time sales coaching platform. No later funding round or valuation is confirmed here.